Rolex
Day-Date 40
Oyster, 40 mm, Everose goldm228235-0025
The Rolex fluted bezel is a mark of distinction. Originally, the fluting of the Oyster bezel had a functional purpose: it served to screw the bezel onto the case helping to ensure the waterproofness of the watch. It was therefore identical to the fluting on the case back, which was also screwed onto the case for waterproofness, using specific Rolex tools. Over time, the fluting became an aesthetic element, a genuine Rolex signature feature. Today the fluted bezel is a mark of distinction, always in gold.
The sunray finish on Rolex dials is a predominant method in watchmaking of achieving pure metallic colour dials such as shades of silver grey, rhodium or ruthenium. Silver-plating is mostly used as a base layer for the sunray finish, where further colour is added to the prepared dial. Sometimes colours such as champagne are achieved through electroplating with more than half a dozen different metals.
To preserve the beauty of its pink gold watches, Rolex created and patented an exclusive 18 ct pink gold alloy cast in its own foundry: Everose gold. Introduced in 2005, 18 ct Everose is used on all Rolex Oyster models in pink gold.
All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.
Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Retailer, who receive regular deliveries and independently manage the allocation and sales of watches to customers.
Ultrajewels is proud to be part of the worldwide network of Official Rolex Retailer and can provide information on the availability of Rolex watches
Synonymous with excellence and reliability, Rolex watches are designed for everyday wear, and depending on the model, perfectly suited for a wide range of sports and other activities. Built to last, these timepieces are characterized by their distinctive and timeless aesthetics. The Oyster Perpetual Day-Date 40 is the ultimate watch of prestige. Learn more about this model and how to set the time, date and day by watch-ing the video.
The new Oyster Perpetual Day-Date 36 welcomes dials made of decorative stone in shimmering tones that evoke the atmosphere of the Mediterranean coast. Green aventurine, carnelian and turquoise are paired with watches in 18 ct Everose, yellow and white gold respectively. As expressions of Rolex’s dial-making expertise, the new Day-Date 36 watches are also testament to the brand’s perfect mastery of the gem-setting art. This union of exceptional stones, gems and precious metals emphasizes the distinction and elegance of this prestigious watch.